Rachel E. Dubrofsky

Dubrofsky Headshot

Associate Professor


Affliated Department(s)
Associate Professor, Departments of Humanities & Cultural Studies and Women's & Gender Studies

contact information

Email: rdubrofsky@usf.edu
Office: CIS 3040


Dr. Rachel E. Dubrofsky is an Associate Professor in the Department of Communication at the University of South Florida. Her research is rooted in a critical/cultural studies tradition, with a focus on popular culture (reality TV, television, social media, film) and the role of surveillance, with an emphasis on issues of race and gender. Some of her work has appeared in the journals Critical Studies in Media Communication¸ Communication Theory, Communication, Culture and Critique, Feminist Media Studies, and Television and New Media. She is the author of The Surveillance of Women on Reality Television: Watching The Bachelor and The Bachelorette, the co-editor of the collection Feminist Surveillance Studies, and is currently working on a book, Authenticating Whiteness, which looks at the implications of racialization and gendering in ideas about authenticity, with a secondary focus on surveillance as a way of mediating authenticity.


Critical/Cultural Studies, media studies, gender, race, digital media, reality TV, surveillance