MBA

Marketing Strategy

In this area of study students can select advanced marketing courses such as brand management, logistics and consumer behavior, culminating with marketing strategy.  Students should select 3 courses from this list (MAR 6816 is required):

  • MAR 6216 Logistics and Physical Distribution Management
  • MAR 6646 Research for Marketing Managers
  • MAR 6213 Supply Chain Management
  • MAR 6158 International Marketing Management
  • MAR 6936 Brand Management
  • MAR 6936 Consumer Behavior
  • MAR 6336 Promotional Management
  • MAR 6936 Sustainable Marketing
  • MAR 6216 Logistics and Physical Distribution
  • MAR 6816 Marketing Strategy
  • Other elective as approved by MBA Advisor