https://www.usf.edu/business/news/Recent posts from Newsen-usSun, 19 Apr 2026 20:05:30 -04:00http://blogs.law.harvard.edu/tech/rssOmniUpdate (OU Publish)https://www.usf.edu/business/news/2025/11-4-muma-ai-day-welcomes-six-hundred-high-schoolers.aspxHosted by the Muma College of Business and partnering with Hillsborough County Public Schools, the event promises to introduce Hillsborough County students to the world of artificial intelligence and its growing role in the future of work.Maria AmorimTue, 04 Nov 2025 15:17:53 Muma AI Day introduces Tampa Bay high schoolers to AI-driven careers in businessHosted by the Muma College of Business and partnering with Hillsborough County Public Schools, the event promises to introduce Hillsborough County students to the world of artificial intelligence and its growing role in the future of work.muma ai dayhttps://www.usf.edu/business/news/2025/11-4-muma-ai-day-welcomes-six-hundred-high-schoolers.aspxBusiness News,EventsArtificial Intelligence,School of Information Systems,School of Information Systems and Managementhttps://www.usf.edu/business/news/2025/11-3-usf-study-smarter-way-train-employees-against-phishing-scams.aspxA new study in MIS Quarterly finds that sending employees who fall for simulated phishing emails into an on-the-spot training module can be counterproductive. Researchers recommend a broader approach.Sofia Garcia VargasMon, 03 Nov 2025 14:21:24 Falling for “fake” phishing: USF study finds smarter way to train employees to thwart phishing scamsA new study in MIS Quarterly finds that sending employees who fall for simulated phishing emails into an on-the-spot training module can be counterproductive. Researchers recommend a broader approach.employee dodging fish hookshttps://www.usf.edu/business/news/2025/11-3-usf-study-smarter-way-train-employees-against-phishing-scams.aspxBusiness News,Research and InnovationSchool of Information Systems,School of Information Systems and Managementhttps://www.sarasotamanatee.usf.edu/news/2025/women-in-business-summit-inspires-resilience-collaboration-at-usf-sarasota-manatee.aspxThe half-day program, presented by Bank of America, featured keynote speaker Lisa Krouse, president and CEO of First Tee and former chair of the Greater Sarasota Chamber of Commerce, along with panels of executives, educators and community leaders.External ArticleMon, 22 Sep 2025 17:34:38 Women in Business Summit inspires resilience, collaboration - USF Sarasota-ManateeThe half-day program, presented by Bank of America, featured keynote speaker Lisa Krouse, president and CEO of First Tee and former chair of the Greater Sarasota Chamber of Commerce, along with panels of executives, educators and community leaders.women in business summithttps://www.sarasotamanatee.usf.edu/news/2025/women-in-business-summit-inspires-resilience-collaboration-at-usf-sarasota-manatee.aspxBusiness News,EventsSchool of Information Systems,School of Information Systems and Management,School of Managementhttps://www.futurity.org/fake-online-reviews-trust-3287082/Despite growing awareness of fake online reviews, a new research article finds that consumers still overwhelmingly trust what they read—even when they shouldn’t.External ArticleThu, 17 Jul 2025 16:58:40 People still trust online reviews, even when they’re fake - FuturityDespite growing awareness of fake online reviews, a new research article finds that consumers still overwhelmingly trust what they read—even when they shouldn’t.Colorful stars dispersed https://www.futurity.org/fake-online-reviews-trust-3287082/Business News,Research and InnovationSchool of Information Systems,School of Information Systems and Managementhttps://www.usf.edu/business/news/2025/06-23-munir-appointment-information-systems.aspxMunir Mandviwalla, an accomplished professor, scholar, and inventor with over three decades in the information systems discipline, will also serve as a Muma Distinguished Research Fellow.Elizabeth L BrownMon, 23 Jun 2025 11:29:59 Design science researcher appointed director of USF’s School of Information SystemsMunir Mandviwalla, an accomplished professor, scholar, and inventor with over three decades in the information systems discipline, will also serve as a Muma Distinguished Research Fellow.graphic welcoming Munir Mandviwallahttps://www.usf.edu/business/news/2025/06-23-munir-appointment-information-systems.aspxBusiness NewsSchool of Information Systems,School of Information Systems and Managementhttps://government.economictimes.indiatimes.com/news/technology/harnessing-ai-for-strategic-business-success-a-guide-by-expert-ramya-reddy/121871982Product strategies should adopt AI as its life force. Ramya Krishna, a USF alumna, "charts out a full proof plan to integrate product strategy with AI for sure shot success."External ArticleMon, 16 Jun 2025 09:23:54 AI evolving as cornerstone product strategy: An expert's ready reckoner for business success with AI - ETGovernmentProduct strategies should adopt AI as its life force. Ramya Krishna, a USF alumna, "charts out a full proof plan to integrate product strategy with AI for sure shot success."Scalability and innovation are AI’s raison d’etre.https://government.economictimes.indiatimes.com/news/technology/harnessing-ai-for-strategic-business-success-a-guide-by-expert-ramya-reddy/121871982Business NewsSchool of Information Systems,School of Information Systems and Managementhttps://www.consumeraffairs.com/news/why-do-consumers-fall-for-fake-online-reviews-061225.htmlA new study found that many consumers tend to fall for fake online reviews as a result of "truth bias." Researchers hope study findings help more consumers be vigilant when browsing online.External ArticleThu, 12 Jun 2025 15:28:47 Why do consumers fall for fake online reviews? - Consumer AffairsA new study found that many consumers tend to fall for fake online reviews as a result of "truth bias." Researchers hope study findings help more consumers be vigilant when browsing online.someone reviewing online reviewshttps://www.consumeraffairs.com/news/why-do-consumers-fall-for-fake-online-reviews-061225.htmlBusiness News,Research and InnovationSchool of Information Systems,School of Information Systems and Managementhttps://www.yahoo.com/lifestyle/articles/usf-graduate-launches-carpooling-app-205401752.html?guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8%26guce_referrer_sig=AQAAAIsI4KwkzAI_ti5YUgdo4mPCwgKA4ReFlteEJ3oLettJA1vPTP-CgzQOFm3csqnOjpfzhjxnhNp9VHx7YPatltF4DATAaPBQOF0dbr6obvAG6hjSTNl8wz8OUE5sWGUJxOhOn3K2Wz57lqO6RSBIh243LjA7-qK_QRZGP8rgGcQv%26guccounter=2Unique Alston, a recent USF business graduate, hopes to revolutionize how college students get to and from campuses through a new carpooling app called Ridely.External ArticleWed, 11 Jun 2025 10:37:00 USF graduate launches carpooling app for students - YahooUnique Alston, a recent USF business graduate, hopes to revolutionize how college students get to and from campuses through a new carpooling app called Ridely.A USF business graduate has launched a carpooling app for students.https://www.yahoo.com/lifestyle/articles/usf-graduate-launches-carpooling-app-205401752.html?guce_referrer=aHR0cHM6Ly93d3cuZ29vZ2xlLmNvbS8%26guce_referrer_sig=AQAAAIsI4KwkzAI_ti5YUgdo4mPCwgKA4ReFlteEJ3oLettJA1vPTP-CgzQOFm3csqnOjpfzhjxnhNp9VHx7YPatltF4DATAaPBQOF0dbr6obvAG6hjSTNl8wz8OUE5sWGUJxOhOn3K2Wz57lqO6RSBIh243LjA7-qK_QRZGP8rgGcQv%26guccounter=2Business News,EntrepreneurshipSchool of Information Systems and Managementhttps://phys.org/news/2025-06-fake-online-reveals-truth-bias.html#google_vignetteDespite growing awareness of fake online reviews, a new University of South Florida study finds that consumers still overwhelmingly trust what they read—even when they shouldn't.External ArticleThu, 05 Jun 2025 16:56:48 Why do fake online reviews keep fooling us? Study reveals a 'truth bias' - Phys.orgDespite growing awareness of fake online reviews, a new University of South Florida study finds that consumers still overwhelmingly trust what they read—even when they shouldn't.graphic of stars and a handhttps://phys.org/news/2025-06-fake-online-reveals-truth-bias.html#google_vignetteResearch and InnovationSchool of Information Systems,School of Information Systems and Managementhttps://scienmag.com/new-usf-study-reveals-why-consumers-continue-to-be-deceived-by-fake-online-reviews/In an age where digital interactions dominate consumer decision-making, the trustworthiness of online reviews has become a critical concern for both researchers and the general public.External ArticleThu, 05 Jun 2025 11:37:12 New USF study reveals why consumers continue to be deceived by fake online reviews - Science MagazineIn an age where digital interactions dominate consumer decision-making, the trustworthiness of online reviews has become a critical concern for both researchers and the general public.muma logo imagehttps://scienmag.com/new-usf-study-reveals-why-consumers-continue-to-be-deceived-by-fake-online-reviews/Research and InnovationSchool of Information Systems,School of Information Systems and Managementhttps://www.eurekalert.org/news-releases/1086527The article, “The Illusion of Authenticity in Online Reviews: Truth Bias and the Role of Valence,” was recently published online in the premier journal, Information Systems Research. Co-authored by Dezhi "Denny" Yin, an associate professor at USF Muma College of Business, the article examines how consumers make judgements about whether online reviews are real or fake.External ArticleThu, 05 Jun 2025 09:38:30 New USF study: Why fake online reviews still fool consumers - EurekAlert!The article, “The Illusion of Authenticity in Online Reviews: Truth Bias and the Role of Valence,” was recently published online in the premier journal, Information Systems Research. Co-authored by Dezhi "Denny" Yin, an associate professor at USF Muma College of Business, the article examines how consumers make judgements about whether online reviews are real or fake.USF Muma College of Business: University of South Floridahttps://www.eurekalert.org/news-releases/1086527Business NewsSchool of Information Systems,School of Information Systems and Managementhttps://www.usf.edu/business/news/2025/06-04-fake-online-reviews-study.aspxThe research investigates a key question: Are consumers naturally skeptical of online reviews, or do they tend to believe them? The answer lies in what psychologists call a “truth bias.”Sofia Garcia VargasWed, 04 Jun 2025 00:54:11 From trust to doubt: Why fake online reviews still fool consumersThe research investigates a key question: Are consumers naturally skeptical of online reviews, or do they tend to believe them? The answer lies in what psychologists call a “truth bias.”graphic showing someone writing a fake reviewhttps://www.usf.edu/business/news/2025/06-04-fake-online-reviews-study.aspxBusiness News,Research and InnovationSchool of Information Systems,School of Information Systems and Management