• USF New logo socks

    A Future Without Limits

    USF updates its brand. A yearlong effort included outreach to more than 1,000 stakeholders.

  • Black and White photo of old Rocky mascot

    The Rocky-morphosis

    Our logo isn't the only iconic USF image that has evolved over the years.

  • Picture of Dr. Phillip Furman

    HIV/AIDS Warrior

    Philip Furman, MA ’72, co-inventor of the first anti-HIV drug, AZT, is flanked by Paul Sanberg, left, and Drew Hirshfeld, with the U.S. Patent and Trademark Office.

About USF Magazine

USF Magazine is published jointly by University Communications and Marketing and the USF Alumni Association four times per year and is the official magazine of the USF Alumni Association.

The magazine's focus is to let friends, alumni, faculty, staff and the public know about the great stories happening at the University of South Florida, to highlight high impact activities and major initiatives and programs within the USF System. Learn more.

Winter 2018

Cover art for Winter 2018 USF Magazine.

Flip through the entire current issue of USF Magazine.

President's Message

USF System President Judy Genshaft

Read more from USF President Judy Genshaft about the current issue of USF Magazine.