Director, Communications and Marketing
Room: BSN 227
Davina Gould is the director of communications and marketing at the USF Muma College of Business. As part of the Dean's Office, she leads marketing, public relations, special events, digital outreach, and other communications responsibilities to meet the college’s strategic objectives.
Before joining the college in 2023, Gould led digital marketing and grateful patient communications for USF’s advancement division. In that role, she launched the university’s Salesforce Marketing Cloud platform, crafted successful seven- and eight-figure fundraising proposals for USF Health, and increased donor participation. She previously held marketing communications positions at Stetson University College of Law and Mercer University.
An accredited public relations professional, Gould holds master’s degrees in mass communications from USF and technical communications management from Mercer University. Her work has received awards from CASE International, the National Association of Graduate Admissions Professionals, and other regional and local professional organizations. She is a past board member of local chapters for the Public Relations Society of America and Florida Public Relations Association.