Muma College of Business | University of South Florida

Inaugural FinTech|X Accelerator cohort concludes with Pitch Night event A pitch night event on the USF St. Petersburg campus showcased the businesses and financial technology (fintech) solutions being developed by 16 high-growth startups from around the world.

Pitching with passion? 'More enthusiastic' pitches could turn off investors, study finds A new study from researchers at the University of South Florida offers entrepreneurs some savvy sales advice: when pitching to investors for funding, a high-octane product pitch with great enthusiasm is a double-edged sword.

Study explores when nursing home chains should customize or standardize A new study by a University of South Florida researcher found important revelations that could provide chain-operated nursing homes with crucial implications for operational goals and strategic findings that carry over to other service industries.

Tight budgeters beware: Skip the coffee before shopping If you’re trying to scale back on impulse purchases, then you may want to hold off on drinking that coffee. An international study led by the University of South Florida (USF) found that caffeine impacts what you buy and how much you spend when shopping.

USF Muma College of Business to launch redesigned graduate accountancy program to infuse information technology and predictive analytics USF will have a new, revamped Master of Accountancy degree program coming this fall.