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Cheers to 10 years of beer science
A decade on, Introduction to Beer Science is as popular as ever — and looking to expand. In addition to touring breweries, students attend lectures and brew two all-grain beers from scratch in the brewing lab.
November 15, 2023Business News, Research and Innovation

From grain to glass: Bringing sustainable tourism to Florida’s craft distilled spirits industry
Brooke Hansen aims to help local distilleries adopt practices that support the local economy and encourage sustainable tourism.
November 15, 2023Business News, Research and Innovation

Transatlantic partnership with Serbian university leads to second U.S. Embassy grant
The new project will bridge the gap between American and Serbian perceptions of sustainability through a neuromarketing analysis of Florida tourism entities.
November 15, 2023Business News, Research and Innovation

Cybersecurity lab loads up to counter online threats
Sarasota-Manatee faculty members use new approaches to fight cybercriminals and counter online threats.
November 14, 2023Business News, Research and Innovation

Mindfulness may combat stress to improve decision-making and performance outcomes
Lisa Penney, a stress researcher and USF professor of management, says stressful situations can significantly impair decision-making abilities by hindering the brain’s ability to process information and weigh the options.
November 14, 2023Business News, Research and Innovation

Record gift key to making USF’s risk management and insurance program one of the nation’s best
Donor and industry support fueling the drive to grow the Baldwin Risk Partners School of Risk Management and Insurance at the USF Muma College of Business.
November 13, 2023Business News, Research and Innovation

McKibbon Hospitality and USF Design Interactive Learning Experience - Lodging
The University of South Florida (USF) Muma College of Business and McKibbon Hospitality announced a new interactive learning experience designed to equip hospitality students with a training advantage through hands-on shadowing experience and mentorship from seasoned industry professionals.
October 6, 2023Business News, Research and Innovation

Rapid7 and USF collaboration receives $1.5M grant for cybersecurity research - Tampa Bay Inno
Two agencies are supporting a research effort between Rapid7 Inc. and the University of South Florida with a $1.5 million grant.
September 14, 2023Business News, Research and Innovation

Cybersecurity is ‘the largest technical challenge of our generation,’ says ReliaQuest’s CEO. Here’s how the company is partnering with USF to create hands-on learning - Fortune
Widespread cybercrime and cyber insecurity are one among the most severe risks the globe is set to face over the next decade and beyond.
September 13, 2023Business News, Research and Innovation

USF helping the U.S. Department of Defense strengthen its communication, leadership skills
Steve Diasio, a USF Muma College of Business professor of entrepreneurship and innovation, worked with USCENTCOM in the training sessions.
September 1, 2023Business News, Entrepreneurship, Research and Innovation

xnPOS partners with University of South Florida to give students practical experience of hospitality management - Hospitality Net
Students at the School of Hospitality and Tourism Management at the University of South Florida will get hands-on experience of xnPOS, the leading food & beverage point of sale system, through a partnership with Xn Global Systems.
August 22, 2023Business News, Research and Innovation

Twenty-two USF faculty members recognized with Outstanding Research Achievement Awards
Among the Muma College of Business faculty recognized were Faizan Ali, an associate professor in the School of Hospitality and Tourism Management, and Sunil Mithas, a Professor and USF World Class Scholar in the School of Information Systems and Management.
August 17, 2023Honors and Awards, Research and Innovation