Muma College of Business

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New director appointed to lead USF's hospitality, tourism, and sport management programs

06/16/25 — Lydia Hanks is an accomplished scholar with over a decade of progressive academic leadership and a strong track-record of extensive industry engagement.

Why do consumers fall for fake online reviews? - Consumer Affairs

06/12/25 — A new study found that many consumers tend to fall for fake online reviews as a result of "truth bias." Researchers hope study findings help more consumers be vigilant when browsing online.

USF graduate launches carpooling app for students - FOX13 News

06/11/25 — The app, named Ridely, targets students that are already driving to and from campus at specific times. Drivers can pick up more than one passenger, whether it's a small group or individual students nearby.

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