School of Marketing and Innovation

Research

Articles in FT50 Journals

  • Danneels, E. and A. Vestal, “Learning from Failure and Firm Innovativeness,” Journal of Business Venturing, forthcoming.
  • Liu, Y., T. B. Heath, and A. Öncüler, “The Future Ambiguity Effect: How Narrow Payoff Ranges Increase Future Payoff Appeal,” Management Science, forthcoming.
  • Jiang, L., D. Yin, and D. Liu, “Examining Emotion Temporal Dynamics in Interpersonal Settings: The Roles of Strength, Duration, and Phase of Peak Displayed Joy.” Academy of Management Journal, forthcoming.
  • Romero, M., A. W. Craig and A. Kumar, “Mapping Time: How the Spatial Representation of Time Influences Inter-Temporal Choices,” Journal of Marketing Research, forthcoming.
  • Saine, R., A. Kull, A. Besharat, and S. Varki, “I See Me: The Role of Observer Imagery in Reducing Consumer Transgressions,” Journal of Business Ethics, forthcoming.
  • Kiss, A.N., and Libaers, D, Barr, P., Wang, T, Zachary, M. (2020) CEO cognitive flexibility, information search behaviors and organizational ambidexterity. Strategic Management Journal, forthcoming
  • Ruzeviciute, R., B. Kamleitner, and D. Biswas (2020), “Designed to S(m)ell: When Scented Advertising Induces Proximity and Enhances Appeal,” Journal of Marketing Research 57(2), 315-331.

  • Palmeira, Mauricio (2020), “Advice in The Presence of External Cues: The Impact of Conflicting Judgments on Perceptions of Expertise,” Organizational Behavior and Human Decision Processes, 156 (January), 82-96.

  • Palmeira, Mauricio, Eduardo Andrade, Shahin Sharifi, Wen Mao, and Jorge Jacob (2020), “The Influence of Arbitrary Breakpoints on Judgments of Maximum Output,” Journal of Consumer Psychology, 30 (2), 260-276.

  • Zhang, L. and I. Guler (2019), “How to Join the Club: Patterns of Embeddedness and Addition of New Members to Interorganizational Collaborations,” Administrative Science Quarterly 65(1), 112-150.
  • Biswas, D., C. Szocs, and A. Abell (2019), “Extending the Boundaries of Sensory Marketing and Examining the Sixth Sensory System: Effects of Vestibular Sensations for Sitting versus Standing Postures on Food Taste Perception,” Journal of Consumer Research, 46 (4), 708-724.
  • Biswas, D. and C. Szocs (2019), “The Smell of Healthy Choices: Cross-Modal Sensory Compensation Effects of Ambient Scent on Food Purchases,” Journal of Marketing Research 56(1), 123-141.
  • Biswas, D., K. Lund, and C. Szocs (2019), “Sounds like a Healthy Retail Atmospheric Strategy: Effects of Ambient Music and Noise on Food Sales,” Journal of the Academy of Marketing Science 47(1), 37-55.
  • Lee, N. Y., S. M. Noble, and D. Biswas (2018), “Hey Big Spender! A Golden (Color) Atmospheric Effect on Tipping Behavior,” Journal of the Academy of Marketing Science 46(2), 317-337.
  • Braver, L. and E. Danneels (2018), “Propensities Return Us to the Discovery-creation Debate About Entrepreneurial Opportunities,” Academy of Management Review 43(4), 812-815.
  • Danneels, E. and F. Frattini (2018), “Discovering Hidden Treasure: How to Find Applications for Your Technologies Outside Your Core Business,” MIT Sloan Management Review 59(3), 73-78.
  • Spassova, G., M. Palmeira, and E. Andrade (2018), “A Ratings Pattern Heuristic in Judgments of Expertise: When Being Right Looks Wrong,” Organizational Behavior and Human Decisions Process 147 (July), 26-47.
  • Biswas, D., C. Szocs, R. Chacko, and B. Wansink (2017), “Shining Light on Atmospherics: How Ambient Light Influences Food Choices,” Journal of Marketing Research, 54(1), 111-123.
  • Lee, N. Y., S. M. Noble, and D. Biswas (2017), "Hey Big Spender! A Golden (Color) Atmospheric Effect on Tipping Behavior," Journal of the Academy of Marketing Science 46(2), 171-187.
  • Biswas, D., C. Szocs, R. Chacko, and B. Wansink (2017), "Shining Light on Atmospherics: How Ambient Light Influences Food Choices," Journal of Marketing Research, February, 111-123.
  • Shah, D., V. Kumar, K. H. Kim, and B. J. Paulich (2017), "Linking Customer Behaviors to Cash Flow Level and Volatility: Implications for Marketing Practices," Journal of Marketing Research 54(1), 27-43.
  • V. Kumar, B. J. Paulich, and M. Greene (2017), "Synergistic Effects of Social Media and Traditional Marketing on Brand Sales: Capturing the Time-Varying Effects," Journal of the Academy of Marketing Science 45(2), 268-288.
  • Zhang, L., A. K. Gupta, and B. L. Hallen (2017), “The Conditional Importance of Prior Ties: A Group-Level Analysis of Venture Capital Syndication,” Academy of Management Journal 60(4), 1,360-1,386.
  • Romero, M. and D. Biswas (2016), "Healthy Left, Unhealthy Right: Can Displaying Healthy Items to the Left (versus Right) of Unhealthy Items Nudge Healthier Choices?" Journal of Consumer Research 43(1), 103-112. (AC)
  • Danneels, E. (2016), "Survey Measures of First- and Second-Order Competences," Strategic Management Journal 37(10), 2174-2188 (AC)
  • T.B. Heath, S. Chatterjee, S. Basuroy, T. Hennig-Thurau, and B. Kocher (2015), "Innovation Sequences Over Iterated Offerings: A Relative Innovation, Comfort, and Stimulation Framework of Consumer Responses," Journal of Marketing 79 (November), 71-93.
  • Bolander, W., C. Santornino, D. E. Hughes, and G. R. Ferris (2015), “Social Networks within Sales Organizations: Their Development and Importance for Salesperson Performance,” Journal of Marketing 79(6), 1-16.
  • J.A. Mena and B.R. Chabowski (2015), "The Role of Organizational Learning in Stakeholder Marketing," Journal of the Academy of Marketing Science 43(4), 429-452.
  • Palmeira, M., G. Spassova, and H. T. Keh (2015), “Other-Serving Bias in Advice-Taking: When Advisors Receive More Credit than Blame,” Organizational Behavior and Human Decision Processes 30 (September), 13-25.
  • Besharat, A., S. Varki, and A. Craig (2015), “Keeping Consumers in the Red: Hedonic Debt Prioritization within Multiple Debt Accounts,” Journal of Consumer Psychology 25(2), 311-316.

  • Sarooghi, H., D. Libaers, Burkemper, A. (2015). Examining the relationship between creativity and Innovation: A meta-analysis of organizational, cultural and environmental factors. Journal of Business Venturing, 30(5), 714-731.

  • Biswas, D., L. Labrecque, D.R. Lehmann, and E. Markos (2014), "Making Choices While Smelling, Tasting, and Listening: The Role of Sensory (Dis)similarity When Sequentially Sampling Products," Journal of Marketing 78(1), 112-126.
  • Biswas, D., C. Szocs, A. Krishna, and D.R. Lehmann (2014), “Something to Chew on: The Effects of Oral Haptics on Mastication, Orosensory Perception, and Calorie Estimation,” Journal of Consumer Research 41 (August), 261-273.
  • Rapp, A., D. Grewal, L. Beitelspacher, and D.E. Hughes (2013), "Understanding Social Media Effects Across Seller, Retailer, and Consumer Interactions,” Journal of the Academy of Marketing Science, 41(5), 547-566
  • Hughes, D.E. (2013), “This Ad’s for You: The Effect of Advertising Perceptions on Salesperson Effort and Performance” Journal of the Academy of Marketing Science, 41 (1), 1-18
  • Hughes, D.E., J. Le Bon, and A. Rapp (2013), Gaining and Leveraging Customer-Based Competitive Intelligence: The Pivotal Role of Social Capital and Salesperson Adaptive Selling Skills,” Journal of the Academy of Marketing Science, 41 (1), 91-110
  • Ceccagonli, M. and L. Jiang (2013), “The Cost of Integrating External Technologies: Supply and Demand Drivers of Value Creation in the Markets for Technology,” Strategic Management Journal 34(4), 404-425.
  • Biswas, D., G. I. Zhao, and D. R. Lehmann (2011), “The Impact of Sequential Data on Consumer Confidence in Relative Judgments,” Journal of Consumer Research, 37(February), 874-887.
  • Biswas, D., D. Grewal, and A. Roggeveen (2010), “How the Order of Sampled Experiential Products Affects Choice,” Journal of Marketing Research 47(3), 508-519.
  • Jiang, L., J. Tan, and M. C. Thursby (2010), “Incumbent Firm Invention in Emerging Fields: Evidence from the Semiconductor Industry,” Strategic Management Journal 32(1), 55-75.
  • Palmeira, M. and J. Srivastava (2013) “Free Offer ≠ Cheap Product: A Selective Accessibility Perspective on the Effect of Free Offers on Product Valuation,” Journal of Consumer Research 40(4), 644-656.
  • Danneels, E. and R. Sethi (2011), “Overcoming Competence Traps and Temporal Myopia: New Product Exploration Under Environmental Turbulence,” Organization Science 22(4), 1026-1039.
  • Danneels, E. (2011), “Trying to Become a Different Type of Company: Dynamic Capability at Smith Corona,” Strategic Management Journal 32(1), 1-31.
  • Heath, T. B., D. DelVecchio, and M. S. McCarthy (2011), “The Asymmetric Effects of Extending Brands to Lower and Higher Quality,” Journal of Marketing 75 (July), 3-20.
  • Kirca, A. H., G. T. M. Hult, K. Roth. S. T. Cavusgil, M. Z. Perry, M. B. Akdeniz, S. Z. Deligonul, J. A. Mena, W. A. Pollitte, J. J. Hoppner, J. C. Miller, and R. C. White (2011), “Firm-Specific Assets, Multinationality, and Financial Performance: A Meta-Analytic Review and Theoretical Integration,” Academy of Management Journal 54(1), 47-72.
  • Palmeira, M. M. (2011), “The Zero-Comparison Effect,” Journal of Consumer Research 38 (June), 16-26.
  • Libaers, D. and Meyer, M. (2011). Highly innovative small technology firms, industrial clusters, and firm internationalization. Research Policy, 40(10), 1426-1437
  • Hughes, D. E. and M. Ahearne (2010), “Energizing the Reseller’s Sales Force: The Power of Brand Identification,” Journal of Marketing 74(4), 81-96.
  • Ahearne, M., A. Rapp, D. E. Hughes, and R. Jindal (2010), “Managing Sales Force Product Perceptions and Control Systems in the Success of New Product Introductions,” Journal of Marketing Research 47(4), 764-776.
  • Fu, F., K. Richards, D. E. Hughes, and E. Jones (2010), “Motivating Salespeople to Sell New Products: The Relative Influence of Attitudes, Subjective Norms and Self-Efficacy,” Journal of Marketing 74(6), 61-76.
  • Danneels, E. (2008), “Organizational Antecedents of Second Order Competences,” Strategic Management Journal 28(4), 519-543.
  • Palmeira, Mauricio M. and H. Shanker Krishnan (2008), “Criteria instability and the Isolated Option Effect,” Organizational Behavior and Human Decision Processes, 106 (2), 153-167.
  • Danneels, E. (2007), “The Process of Technology Competence Leveraging,” Strategic Management Journal 28(5): 511-533.
  • Kumar, A. and S. Krishnan (2004), “Memory Interference in Advertising: A Replication and Extension,” Journal of Consumer Research 30(4), 602-611.
  • Varki, S. and P. K. Chintagunta (2004), “The Augmented Latent Class Model: Incorporating Additional Heterogeneity in the Latent Class Model for Panel Data,” Journal of Marketing Research 41(2), 226-237.
  • Danneels, E. (2003), “Tight-loose Coupling with Customers: The Enactment of Customer Orientation,” Strategic Management Journal 24(6), 559-576.
  • Danneels, E. (2002), “The Dynamics of Product Innovation and Firm Competences,” Strategic Management Journal 23(12), 1095-1121.
  • Varki, S., B. Cooil, and R. T. Rust (2000), “Modeling Fuzzy Data in Qualitative Marketing Research,” Journal of Marketing Research 37, 480-489.
  • Heath, T., B., Subimal Chatterjee, and K. R. France (1995), “Mental Accounting and Changes in Price: The Frame Dependence of Reference Dependence,” Journal of Consumer Research 22 (June), 90-97.
  • Heath, T. B., M. S. McCarthy, and D. L. Mothersbaugh (1994), “Spokesperson Fame and Vividness Effects in the Context of Issue-relevant Thinking: The Moderating Role of Competitive Setting,” Journal of Consumer Research 20 (March), 520-534.
  • Heath, T. B. (1990), "The Logic of Mere Exposure: A Reinterpretation of Anand, Holbrook, and Stephens (1988)," Journal of Consumer Research 17 (September), 237-241.
  • Bush, R. F., J. F. Hair, Jr., and P. J. Solomon (1979), "Consumer Level of Prejudice and Response to Black Models in Advertising," Journal of Marketing Research, August, 341-345.
  • Bush, R. F., J. F. Hair, Jr., and P. J. Solomon, (1976), "White and Black Consumer Sales Response to Black Models," Journal of Marketing Research l3. 43l-434.

Other Recent and Forthcoming Publications

  • Cowart, K. and P. Wagner, P. “They/Them/Theirs: An Investigation of Androgyny and Sexual Orientation in Advertising,” Journal of Advertising Research, forthcoming.
  • Davis, D. F., B. Davis-Sramek, S. Golicic and T. McCarthy-Byrne, “Constrained Choice in Supply Chain Relationships: The Effects of Regulatory Institutions,” International Journal of Logistics Management, forthcoming.
  • Espinosa, J. A., D. Davis, J. Stock, and L. Monahan, “Exploring the Process of Product Returns from a Complex Adaptive Systems Perspective,” International Journal of Logistics Management, forthcoming.
  • Goebert, C. and G. Greenhalgh, “A New Reality: Fan Perceptions of Augmented Reality Readiness in Sport Marketing,” Computers in Human Behavior, forthcoming.
  • LeCrom, C. W., B. Dwyer, and G. P. Greenhalgh, “Theory Creation in Sport for Development: Reflections on Barriers and Challenges,” Journal of Sport Management, forthcoming.
  • Greenhalgh, G. P. and J. Drayer, “An Assessment of Fans’ Willingness to Pay for Team’s Environmental Sustainability Initiatives,” Sport Marketing Quarterly, forthcoming.
  • Mardani, A., D. Kannan, R. E. Hooker, S. Ozkul, M. Alrasheedi, and E. B. Tirkolaee, “Evaluating of Green and Sustainable Supply Chain Management Using Application of Structural Equation Modelling: A Systematic Review of the State of the Art Literature and Recommendations for Future Research,” Journal of Cleaner Production, forthcoming.
  • Shoemaker, M., R. E. Hooker, and R. E. Plank, “Developing Formative Measures for Understanding the Use of Social Media by Salespeople," Journal of Selling, forthcoming.
  • Peterson, A. J., A. Rapp, D. E. Hughes, and J. Ogilvie, “When Time is Sales: The Impact of Sales Manager Time Allocation Decisions on Sales Team Performance,” Journal of Personal Selling & Sales Management, forthcoming.
  • Chang, K., J. Kabongo, and Y. Li, “Institutional Ownership and Corporate Social Responsibility: The Moderating Effect of Geographic Proximity,” Review of Quantitative Finance and Accounting, forthcoming.
  • Grosholz, J., J. Kabongo, M. Morris, and A. Wichern, “Entrepreneurship Education in the Transformation of Incarcerated Individuals: A Review of the Literature and Future Research Directions,” International Journal of Offender Therapy and Comparative Criminology, forthcoming.
  • Blagoeva, D., P. O. Jensen, and H. Merchant, “Services in International Business Studies: A Longitudinal Analysis and Directions for the Future,” Management International Review, forthcoming.
  • Zhang, M. and H. Merchant, “A Causal Analysis of the Role of Institutions and Organizational Proficiencies on the Innovation Capability of Chinese SMEs,” International Business Review, forthcoming.
  • Symeou, P. and H. Merchant, “The Impact of Home-country Conditions and Geographical Diversification on the Domestic Productivity of Telecom Multinationals: A Multi-country Study,” Multinational Business Review, forthcoming.
  • Bouchet, A., M. Troilo, T. Urban, W. Sutton, and M. Mondello (2020), “Business Analytics, Revenue Management, and Sport: Evidence from the Field,” International Journal of Revenue Management, forthcoming.
  • Trocchia, P. J. M. Luckett, and N. M. Noel, “A Student Typology Based on Instructional Method Preferences,” Journal of Education for Business, forthcoming.
  • Cowart, K. (2020) “Daddy Dearest: The Influence of Paternal Investment on Attitude Toward the Advertisement,” Journal of Advertising 49(2), 202-212.
  • Kemp, E., K. Cowart, and M. Bui, (2020) “Promoting Consumer Well-being: Examining Emotion Regulation Strategies in Social Advertising Messages,” Journal of Business Research 112, 200-209.
  • Hughes, D. E. and J. L. Ogilvie (2020), “When Sales Becomes Service: The Evolution of the Professional Selling Role and an Organic Model of Frontline Ambidexterity,” Journal of Service Research 23(1), 22-32.
  • Kabongo, J. (2020). “The Intellectual Structure of the Journal of Business Strategy and the Environment: A 25-year Author Co-citation Analysis,” Business Strategy and the Environment 29(1), 170-179.
  • Salaga, S., S. Tainsky, and M. Mondello (2020), “Betting Market Outcomes and NBA Television Viewership,” Journal of Sport Management 34(2), 161-172.
  • Ainscough, T. L. and T. M. Shank (2019) “Corporate Shared Value: A New Paradigm for Socially Responsible Business in the ASEAN Region” Business Journal for Entrepreneurs, 2019(2), 76-90.
  • Ainscough, T. L., T. M. Shank, and H. Reichgelt (2019) “Is Globalization Still Relevant to Domestic Growth in ASEAN” Business Journal for Entrepreneurs 2019(2), 63-75.
  • Nguyen, C., A. B. Artis, P. Solomon, and R. Plank (2019), “Dimensions of an Effective Sales Coach: Scale Development and Validation,” Journal of Personal Selling & Sales Management 39(3), 299-315.
  • Lefebvre, S. and D. Biswas (2019), “Influence of Ambient Scent Temperature on Food Consumption Behavior” Journal of Experimental Psychology: Applied 25(4), 753-764.
  • Girard, A., M. Lichters, M. Sarstedt, and D. Biswas (2019), “Short- and Long-term Effects of Nonconsciously Processed Ambient Scents in a Servicescape: Findings from Two Field Experiments” Journal of Service Research 22(4), 440-455.
  • Bender, M., E. Gal-Or, and T. Geylani (2019), “Crowdfunding as a Vehicle for Raising Capital and Price Discrimination,” Journal of Interactive Marketing 46, 1-19.
  • Braunsberger, K. and R. O. Flamm (2019), “The Case of the Ethical Vegan: Motivations Matter When Researching Dietary and Lifestyle Choices.” Journal of Managerial Issues 31(3), 228-245.
  • Kubasek, S. and R. W. Clayton (2019), “Donor Motivation: Are There Differences Between Traditional and Nontraditional Alumni Donor Motivations?” Journal of Education Advancement & Marketing 4, 185-205.
  • Gellock, J. L., E. Eckholm, G. P. Greenhalgh, C. W. LeCrom, C. Reina, and R. Kudesia (2019), “Women’s Lacrosse Players’ Perceptions of Teammate Leadership: Examining Athlete Leadership Behaviors, Attributes, and Interactions,” Journal of Athlete Development and Experience 1(2), 66-76.
  • LeCrom, C.W., T. Martin, B. Dwyer, and G. Greenhalgh (2019), “The Role of Management in Achieving Health Outcomes in SFD Programmes: A Stakeholder Perspective,” Sport Management Review 22, 53-67.
  • Geiger, S.W., D. Marlin, and S. L. Segrest (2019), "Slack and Performance in the Hospital Industry: A Configurational Approach,” Management Decision 57(11), 2978-2996.
  • Mardani, A., Y. V. Fan, M. Nilashi, R. E. Hooker, S. Ozkul, D. Streimikine, and N. Loganatham (2019), “A Two-stage Methodology Based on Ensemble Adaptive Neuro-Fuzzy Inference System to Predict Carbon Dioxide Emissions,” Journal of Cleaner Production 231(10), 446-461.
  • Seman, N., K. Govindan, A. Mardani, N. Zakuan, M. Saman, R. E. Hooker, and S. Ozkul (2019), “The Mediating Effect of Green Innovation on the Relationship between Green Supply Chain Management and Environmental Performance,” Journal of Cleaner Production 229(20), 115-127.
  • Mardani, A., R. E. Hooker, S. Ozkul, S. Yifan, M. Nilashi, H. Sabzi, and G. Fei (2019), “Application of Decision Making and Fuzzy Sets Theory to Evaluate the Healthcare and Medical Problems: A Review of Three Decades of Research with Recent Developments,” Expert Systems with Applications 137(15), 202-231.
  • Hooker, R. E., M. W. Wasko, D. B. Paradice, R. Teigland, and C. Hofacker (2019), “Beyond Gaming: Linking Flow, Brand Attitudes, and Purchase Intent in Realistic and Emergent Three-dimensional Virtual Environments,” Information Technology & People 32(6), 1397-1422.
  • Hughes, D. E., K. Richards, R. Calantone, B. Baldus, and R. Spreng (2019), “Driving In-Role and Extra-Role Brand Performance Among Retail Frontline Salespeople: Antecedents and the Moderating Role of Customer Orientation,” Journal of Retailing 95(2), 130-143.
  • Kabongo, J. and J. Okpara (2019), “Timing and Speed of Internationalization: Evidence from African Banks,” Journal of Business Research 102, 12–20.
  • Kabongo, J. (2019), “Sustainable Development and Research and Development Intensity in U.S. Manufacturing Firms,” Business Strategy and the Environment 28(4), 556–566.
  • Kabongo, J. (2019), “Twenty Years of the Journal of African Business: A Bibliometric Analysis.,” Journal of African Business 20(2), 269-282.
  • Kelso, R. S. (2019). “Johns Hopkins University: The Emergence of an American Research University,” Global Education Journal.
  • Mena, J. A., G. T.M. Hult, O. C. Ferrell, and Y. Zhang (2019), “Competing Assessments of Market-Driven, Sustainability-Centered, and Stakeholder-Focused Approaches to the Customer-Brand Relationships and Performance,” Journal of Business Research 95 (February), 531-543.
  • Sung, H., B. Mills, and M. Mondello (2019), “Local Broadcast Viewership in Major League Soccer,” Journal of Sport Management 33(2), 106-118.
  • Kellison, T., M. P. Sam, S. Hong, K. Swart, and M. Mondello (2019), “Global Perspectives on Democracy and Public Stadium Finance,” Journal of Global Sport Management. https://doi.org/10.1080/24704067.2018.1531680
  • Townsend, C., D. T. Neal, and C. Morgan (2019), “The Impact of the Mere Presence of Social Media Share Icons on Product Interest and Valuation,” Journal of Business Research 100 (July), 245-254.
  • Kocatepe, A., S. Ozkul, E. E. Ozguven, J. O. Sobanjo, and R. Moses (2019), “The Value of Freight Accessibility: A Spatial Analysis in the Tampa Bay Region,” Applied Spatial Analysis and Policy, 1-20.
  • Monsreal-Barrera, M. M., O. Cruz-Mejia, S. Ozkul, and J. A. Saucedo-Martínez (2019), “An Optimization Model for investment in Technology and Government Regulation,” Wireless Networks, 1-13.
  • Islam, M. and S. Ozkul (2019), “Identifying Fatality Risk Factors for the Commercial Vehicle Driver Population,” Transportation Research Record, 0361198119843479.
  • · Valax, L., D. B. Grant, and J. R. Stock (2019), “Improvements in Pre-revolution French Military Logistics: Lessons for Modern Day Supply Chains,” Supply Chain Forum: An International Journal 20(2), 1-12.
  • Palmeira, M., J. Lei, and A. Valenzuela (2019), “Impact of Vertical Line Extensions on Brand Attitudes and New Extensions: The Roles of Judgment Focus, Comparative Set and Positioning,” European Journal of Marketing 53(2), 299-319.
  • Kayhan, V and A. Watkins (2019), “Predicting the Point Spread in Professional Basketball in Real Time: A Data Snapshot Approach,” Journal of Business Analytics 2(1), 63-73.
  • Popp, N., M. G. Harrolle, and J. E. Wells, (2019), “How Major League Teams Hire Entry-level Ticket Sales Representatives: A Qualitative Analysis,” Sport Marketing Quarterly 28(3), 165-176.
  • Zhang, L. (2019), “Founders Matter! Serial Entrepreneurs and Venture Capital Syndicate Formation,” Entrepreneurship Theory and Practice 43(5), 974-998.
  • Fleming, D. E., A. B. Artis, E. G. Harris, and P. Solomon (2018), “The Impact of Perceived Corporate Affinity for Technology on Key Service Outcomes: A Signaling Theory Perspective,” Journal of Marketing of Theory Practice, 26(3), 230-245.
  • Clayton, R. W. (2018), “Can You Afford to Change Your Career?” Harvard Business Review August 29, 2018, https://hbr.org/2018/08/can-you-afford-to-change-your-career.
  • Julien, M., M. Stratton, and R. W. Clayton (2018), “History is Not Boring: Using Social Media to Bring Labor History Alive,” Management Teaching Review 3, 208-220.
  • Cowart, K. and K. Lehnert (2018) “Empirical Evidence of the Effect of Colorism on Customer Evaluation,” Psychology & Marketing 35(5), 357-367.
  • Vestal, A. and E. Danneels (2018), “Knowledge Exchange in Clusters: The Effect of
    Regional Inventive Concentration,” Research Policy 47(10), 1887-1903.
  • Vestal, A. and E. Danneels (2018), “Knowledge Exchange in Clusters: The Effect of Regional Inventive Concentration,” Research Policy 47(10), 1887-1903.
  • Slavich, M. A., L. Rufer, and G. Greenhalgh (2018), “Can Concessions Take You Out to the Ballpark? An Investigation of Concessions Motivation,” Sport Marketing Quarterly 27, 167-179.
  • LeCrom, C. W., B. Dwyer, and G. Greenhalgh (2018), “Study Abroad’s Impact on U.S. Sport Management Students,” Sport Management Education Journa, 12(2), 90-99.
  • Dwyer, B., C. LeCrom, and G. Greenhalgh (2018), “Exploring and Measuring Spectator Sport Fanaticism,” Communication and Sport 6, 58-85.
  • Heath, T. B. (2018), “Price Competition, Attraction Effects, and Line-Extension Effects: What are Their Hidden Returns?” in Mapping Out Marketing: Navigation Lessons from the Ivory Trenches, eds. Ronald Hill, Cait Lamberton, and Jennifer Swartz, New York: Routledge, 73-75.
  • Schrock, W., Y. Zhou, K. Richards, and D. E. Hughes (2018), “On the Nature of International Sales and Sales Management Research: A Social Network Analytic Perspective,” Journal of Personal Selling & Sales Management 38(1), 56-77.
  • Thursby, J. G., C. Haeussler, M. C., Thursby, and L. Jiang (2018), “Prepublication Disclosure of Scientific Results: Norms, Competition, and Commercial Orientation,” Science Advances 4(5).
  • Kelso, R. S. (2018), “Sophia Smith and Her Pastor: The Founding of an Early American Women’s College,” Global Education Journal.
  • Meyer, M., O. Osiyevskyy, D. Libaers, and M. Van der Vught (2018), “Does Product Platforming Pay Off?” Journal of Product Innovation Management 35(1), 66-87.
  • Weckowska, D., J. Mordi-Gallas, P. Tang, D. Twigg, E. Castro-Martinez, I. Kijenska-Dabrowska, D. Libaers, M./Meyer, and K. De Backere (2018), “University Patenting and Technology Commercialization – Legal Frameworks and the Importance of Local Practice,” R&D Management 48(1), 88-108.
  • Hult, G. T. M., J. A. Mena, M. A. Gonzalez-Perez, K. Lagerström, and D. T. Hult, (2018), “A Ten Country-Company Study of Sustainability and Product-Market Performance: Influences of Doing Good, Warm Glow, and Price Fairness,” Journal of Macromarketing 38(3), 242-261.
  • Ghuman, K. and H. Merchant (2018). “Reconfiguring the Marketing Mix to Counter the Counterfeits in the Global Arena. In Emerging Issues in Global Marketing: A Shifting Paradigm, J. Agarwal and T. Wu (eds.). Springer Publishing, New York, NY.
  • Lin, P.S., S. Ozkul, R. Guo, and C. Chen (2018), “Assessment of Countermeasure Effectiveness and Informativeness in Mitigating Wrong-Way Entries onto Limited-Access Facilities,” Accident Analysis and Prevention 116, 79-93.
  • Plank, R. E., D. A. Reid, S. Koppitsch, and J. Meyer (2018), “The Sales Manager as a Unit of Analysis: A Review and Directions for Future Research,” Journal of Personal Selling and Sales Management 38(1), 78-91.
  • Swanson, D., L. Goel, K. Francisco, and J. Stock (2018), “An Analysis of Supply Chain Management Research by Topic,” Supply Chain Management: An International Journal 12(3), 100-116.
  • Qin, R., C. Nguyen, A. Besharat, and P. J. Trocchia (2018), “To Stay or Switch: Breaking the Habit of Status Quo Through Imagery Perspective,” European Journal of Marketing 52(9/10), 1864-1885.
  • Sharma, N. and S. Varki (2018), “Active White Space (AWS) in Logo Designs: Effects on Logo Evaluations and Brand Communication,” Journal of Advertising 47, 270-281.
  • Welty Peachey, J., L. Burton, J. E. Wells, and M. R. Chung (2018), “Exploring Servant Leadership and Needs Satisfaction in the Sport for Development and Peace Context,” Journal of Sport Management 32, 96-108.
  • Kayhan, V and A. Watkins (2018), “A Data Snapshot Approach for Making Rea Time Predictions in Basketball,” Big Data 6(2), 96-112.
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