monday, march 2, 2020
Workshop Session B: 1:30 - 2:30 pm
Talk to the Chatbot The Potential of AI for Student Success
Kirk Daulerio, Co-Founder, AdmitHub
Amy Smith, Associate Vice President for Enrollment Management, Georgia Southern University
Dan Robb, Associate Vice Chancellor for Enrollment Management, University of South Carolina Aiken
Every year, as many as 20 percent of admitted students who plan to attend college
never make it to the first day of class. So-called “summer melt” can reach as high
as 40% for low-income students. To address this challenge, universities are tapping
the power of AI to personalize communication at scale, using chatbots to provide real-time
support and guidance for students as they navigate their way to and through college.
Research suggests that the outcomes of these new tools can be transformative: according
to research from the Brookings Institution, Georgia State’s chatbot helped the institution
reduce summer melt by more than 30 percent. Now, a growing number of college and university
leaders are implementing chatbots for not just enrollment and admissions -- but also
ongoing support to help break down barriers to persistence and success. At this panel,
join Dan Robb of USC Aiken and Amy Smith of Georgia Southern University to discuss
the opportunities and challenges of AI for student success.
Four Year and Community College Partnership That Works
Crystal Smith, Director - Student Academic Planning and Career Readiness, Prince George's Community
Alexander Pianim, University of Maryland Pre-Transfer Advisor, Prince George's Community College
In an effort to ease the obstacles faced by many community college graduates upon transfer, these Maryland schools teamed up to work together to improve the transfer experience for students. With the intention of easing the obstacles that so many of our community college graduates face upon transfer, Prince George's Community College and The University of Maryland created a space at the community college for the four-year partner to meet with potential transfer students to assess their “transfer readiness” and provide recommendations for students. Knowing that The University of Maryland is one of the top three transfer schools for Prince George's Community College students allowed us to negotiate for a permanent office space for the Maryland partner. The collaboration allows the transfer representative to attend meetings, provide transfer updates, assist with articulation agreement discussions and ensure that information shared with students is accurate and timely. This partnership has increased the transfer rate to The University of Maryland by 57% over the past two years since we established this relationship. The success of this partnership allowed us to increase four year partner schools on site and we now have all three top transfer institutions on campus in our advising area working with students. This partnership has truly benefited our students.
Using Financial Aid Incentives for Student Success
Dawn Medley, Vice President of Enrollment, Wayne State University
Joel Bauman, Vice President of Enrollment Management, Stetson University
Troy Markowitz, Senior Director of Strategy and Business Development, Instructure
George Kirkland, Co-Founder and Senior Vice President of Student Success, RaiseMe
Wayne State University has partnered with RaiseMe on a student success initiative that leverages behavioral economics and financial incentives. RaiseMe is a social enterprise based in San Francisco invented micro-scholarships to help keep high school students engaged and on track to successfully pursue their college ambitions, and has served over 2,000,000 students, 40,000 high schools, and 350 college partners. Based on the impact of micro-scholarships on high school students’ motivation and engagement, RaiseMe and their college partners decided to see if they could be leveraged to drive persistence for college students. There are a lot of student success tools that address academic risk or engagement risk, but too many students continue falling off track because of financial risk. RaiseMe’s new student success platform allows existing college students to earn additional financial aid from the college they are attending for pursuing high impact activities aligned with student success. In Summer of 2019, RaiseMe partnered with Wayne State and Stetson University to test this concept with 500 deposited students that were at risk for summer melt. In Fall 2019, RaiseMe launched the first ever student success micro-scholarship program with Wayne State, with Ben Castleman as the research advisor.
Tackling Misperceptions Among Youth Looking at College and Careers
Chris Laney, Workforce Education Director, CareerSource Suncoast
Leveraging the 2020 State of Students Report, the presenter will focus on students’ perceptions of college and careers. Attendees will tackle complex conversations about what students are seeing as their biggest barriers to employment and will explore what communities can do to help prepare students for post-secondary education and the workforce. The presenter will connect the conversation to educational preparation and provide insights on how to serve students across the socioeconomic landscape.
Clicks, Context, and Koicha—Why Higher Education Needs Thick Data
Pete Smith, Chief Analytics Officer and Professor, University of Texas Arlington
The University of Texas at Arlington continues a multi-year build-out of its analytics capability, featuring development and rollout of an analytical data warehouse and advanced modeling services. However, no amount of “big data” can provide fully insightful models of students’ journeys and student success without the context provided by qualitative or “thick data.” This talk will overview the process of building capacity within a campus analytics infrastructure for operationalizing the collection and analysis of unstructured (language) data. The presentation will also outline practical tools and NLP techniques utilized to analyze one ongoing qualitative dataset project and its incorporation into student success modeling.
Retaining African-American Males in College: Hands Up! Stop, Wait. Do I Belong Here?
Carlton Goode, Program Coordinator for the Office of Multicultural, Virginia Commonwealth University
Many of our young men of color may view themselves as being marginalized and counterproductive at our Predominantly White Institutions (PWI). As a result of this presentation, educators will gain knowledge and the understanding of different interventions as it pertains to retaining men of color at PWI. The audience will become familiar with best practices for retaining Men of Color. And how community, social capital, and campus resources play a role in keeping and insuring our men of color graduate and become productive citizens after college. The audience will be able to identify the importance of mentoring and summarize different strategize regarding the influence of alumni engagement and the understanding of the whole student and his development. Participants will leave with a blueprint on how to engage men of color in and outside the classroom. The presentation will present ways to assist men of color in understanding their sense of self better, aiding him in developing their grit, and how to overcome stereotype threats. The audience will be able to express an understanding of the critical role that higher education plays in preparing men of color for opportunities while in college and beyond.