General Business Administration
The general business major provides students with substantial preparation in two functional areas of business and prepares them for positions in a business world that is increasingly interdisciplinary and values cross-functional abilities.
The objective of the baccalaureate program in accountancy is to provide students with accounting and business knowledge that will serve as a basis for careers in industry, government, non-profit organizations and public accountancy.
The advertising major in the Muma College of Business is unique in that it is a collaborative effort of the Zimmerman School of Advertising & Mass Communications in the College of Arts and Science and marketing department in the Muma College of Business. The major complements an existing advertising track in the mass communications major and provides students the opportunity to combine the aspects of advertising with crucial business skills.
Business Analytics and Information Systems
The Business Analytics and Information Systems major provides the skills and knowledge necessary for business and data analytics, information systems development and support positions in both business and non-business organizations.
The finance major provides a broad-based, analytical program for students anticipating a career in the management of both large and small organizations. Finance provides a good background for students seeking general careers in business.
The Bachelor of Arts in International Business provides students with the knowledge, skills and experience necessary for successful careers in the global business environment.
The undergraduate major in management prepares students to manage and lead all aspects of organizations. It also prepares students for graduate study in business and other fields.
Marketing majors find career opportunities in a wide variety of diverse and dynamic industries. The marketing curriculum has been designed to give you more flexibility in helping to prepare for specific marketing-related jobs in professional sales, product management, advertising, and marketing research.
Management Information Systems
The management information systems (MIS) major provides the skills and knowledge necessary for information systems development and support positions in both business and non-business organizations.