Sport & Entertainment Management


Made possible by a partnership with the Tampa Bay Lightning and The Lightning Foundation, the USF MBA in Sport and Entertainment Management emphasizes business fundamentals of sports: management, marketing, finance, economics, and accounting. With specialized classes and coursework that are tailored to the business of sports, this full-time cohort program includes an internship. This internship provides graduate students on-the-job opportunities to help them experience how those lessons taught in the classroom play out in the industry.

This is a two year, 54 credit hour dual-degree program where students earn both an MBA with a concentration in Sport Business and MS in Sport & Entertainment Management. During the first year, students complete the MBA courses. The second year of the program consists of on-the-job work in the sport and entertainment industry. Students who do not have an undergraduate degree in business must take business foundation courses as pre-requisites.

The foundation courses are:

  • Organizational Behavior and Leadership
  • Management Information Systems
  • Accounting Concepts for Managers
  • Managerial Decision Analysis
  • Financial Management
  • Marketing Management
  • Introduction to Economic Concepts for Managers

Request waiver for foundation courses

The program begins with the fall semester. Courses include six of the MBA advanced tools courses, all taught with a focus on the sport and entertainment industry. They are:

  • Leadership/Management Concepts (2 credits)
  • Strategic Business Analysis (2 credits)
  • Communication Skills for Managers (2 credits)
  • Operations Management (2 credits)
  • Financial Analysis (2 credits)
  • Social, Ethical, Legal Systems (2 credits)
  • Total: 12 credits

The spring semester courses are:

  • Data Analytics for Business (2 credits)
  • Sport & Entertainment Law (3 credits)
  • Sport & Entertainment Marketing Strategy (3 credits)
  • Sport Business Analytics (3 credits)
  • Contemporary Issues in Sport & Entertainment Management (3 credits)
  • Total: 14 credits

The summer session covers the internship and the capstone course:

  • Internship in Sport & Entertainment Management (3 credits)
  • Integrated Business Applications (4 credits)
  • Total: 7 credits

The second year of study includes participation in the Sport and Entertainment Residency Program.

Fall semester courses are:

  • Issues in Sport (3 credits)
  • Sport & Entertainment Finance (3 credits)
  • Global Environment of Sport (3 credits)
  • Internship in Sport & Entertainment Management II (3 credits)
  • Total: 12 credits

Spring semester courses are:

  • Sales and Fundraising in the Sport Industry (3 credits)
  • Issues in the American Sport Industry (3 credits)
  • Social Media in Sport (3 credits)
  • Special Projects in Sport Business (3 credits)
  • Internship in Sport & Entertainment Management III (3 credits)
  • Total: 15 credits