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Quelling Burnout

Quelling Burnout

The “quiet quitting” term began to make its way across social media early on in the pandemic, with some bragging, while others warned of, the act of doing the bare minimum requirements of the job. While the work was still getting done, much of the extra, unpaid labor was not.

Research and Innovation

graphic of people moving up and down stairs while being watched

Going the [Extra] Mile

The “quiet quitting” term began to make its way across social media early on in the pandemic, with some bragging, while others warned of, the act of doing the bare minimum requirements of the job. While the work was still getting done, much of the extra, unpaid labor was not.

Research and Innovation

berry, granola, and yogurt parfaits on a tray

How healthy food samples influence what you buy

Who doesn’t love free food samples? Whether it’s a bite-sized cookie or a granola bar, the food industry spends more than $1 billion annually providing customers with samples.

Research and Innovation

illustration of a person using a kiosk

Industry pros love AI concierges, while hotel guests have reservations

Smart AI voice concierges are increasingly being deployed for routine tasks once held by hotel front desk staff.

Research and Innovation

For professionals, transparency pays off, especially before trouble starts. Sharing a backup plan early builds trust and strengthens credibility.

Look smarter: Share your backup plan early

When you hire a doctor, mechanic or IT specialist, you assume they have a Plan B. But new research shows that when they reveal it can shape how competent they seem.

Research and Innovation

illustration of several items that depict marketing automation

Marketing automation can open doors, but it doesn’t always close the deal

For many business-to-business firms, automated lead nurturing promises a smarter path to sales. The technology tracks prospects’ online behavior and automatically delivers tailored content, with the goal of warming up leads before a salesperson ever makes contact.

Research and Innovation

stack of books

More university voices published in elite business journals

For decades, publishing in top business journals often seemed reserved for a small circle of elite universities. A new study suggests that circle is widening.

Research and Innovation

hands working on a laptop giving a five-star review

Online reviews: Repetition matters more than reading it closely

Most of us assume we carefully weigh online reviews before making a purchase. New research suggests something simpler — and more powerful — is at work: repetition.

Research and Innovation

one hand passing paper to another

Partnerships with Purpose

How Academic-Industry Research is Uncovering Valuable Insights for Industry

Research and Innovation

people working in a lab with computers

R&D: The key to breaking through plateaus for tech firms

Fast growth is often the hallmark of information technology companies. But that speed comes with risk.

Research and Innovation

photo from the ABBA Voyage virtual reunion

Reviving legends: Hologram AI concertgoers value ethics over innovation

Hologram AI concert experiences may look futuristic, with their computer-generated 3D illusions of dead artists performing on stage.

Research and Innovation

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