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USF graduate launches carpooling app for students - Yahoo
Unique Alston, a recent USF business graduate, hopes to revolutionize how college students get to and from campuses through a new carpooling app called Ridely.
June 11, 2025Business News, Entrepreneurship
Ten ways alumni can engage with the Nault Center for Entrepreneurship
Want to give back to USF? Here are 10 cost-free ways Nault Center alumni can engage — from mentoring to networking and beyond.
June 10, 2025Business News, Entrepreneurship
Why do fake online reviews keep fooling us? Study reveals a 'truth bias' - Phys.org
Despite growing awareness of fake online reviews, a new University of South Florida study finds that consumers still overwhelmingly trust what they read—even when they shouldn't.
June 5, 2025Research and Innovation
New USF study reveals why consumers continue to be deceived by fake online reviews - Science Magazine
In an age where digital interactions dominate consumer decision-making, the trustworthiness of online reviews has become a critical concern for both researchers and the general public.
June 5, 2025Research and Innovation
New USF study: Why fake online reviews still fool consumers - EurekAlert!
The article, “The Illusion of Authenticity in Online Reviews: Truth Bias and the Role of Valence,” was recently published online in the premier journal, Information Systems Research. Co-authored by Dezhi "Denny" Yin, an associate professor at USF Muma College of Business, the article examines how consumers make judgements about whether online reviews are real or fake.
June 5, 2025Business News
From trust to doubt: Why fake online reviews still fool consumers
The research investigates a key question: Are consumers naturally skeptical of online reviews, or do they tend to believe them? The answer lies in what psychologists call a “truth bias.”
June 4, 2025Business News, Research and Innovation
Developers divided on Florida fallout amid tariff uncertainty - Tampa Bay Business Journal
Florida's construction boom is uncertain as developers face tariffs. Some may pause projects, while others stay optimistic about market demand. Among those weighing in on the issue is USF assistant professor Seckin Ozkul.
May 30, 2025Business News
What is a budget? - WalletHub
Christine Andrews, an associate professor at the USF Muma College of Business, contributed expert commentary on budgeting fundamentals, offering insights into both the benefits and downsides of maintaining a budget.
May 29, 2025Business News
How do online travel agents like Expedia and Booking.com work? - Marketplace
Online travel agents are to analog travel agents what Amazon is to department stores: you can get similar stuff, but the former leverages technology to scale up.
May 26, 2025Business News, Research and Innovation
USF football's Reggie Johnson named a 2025 McLendon Scholar - USF Athletics
Johnson, who is enrolled in the Vinik Sport & Entertainment Management program within the Muma College of Business, was one of 11 student-athletes nationwide to earn a postgraduate scholarship from the McLendon Foundation.
May 23, 2025Business News, Honors and Awards
The 'Tiger Woods of India' will compete for USF one last time - MSN
While Shubham Jaglan knows he's not escaping the "India's Tiger Woods" moniker any time soon, this week he simply wants to be known as a USF senior as he plays for the Bulls for the final time.
May 22, 2025Business News
How the FinTech|X Accelerator is reshaping the future of finance and technology in Tampa Bay - USF St. Petersburg
Approaching its fourth year, the Fintech|X Accelerator has drawn startup founders from across the United States and around the world who have gone on to generate millions in revenue while creating hundreds of jobs.
May 20, 2025Business News