About UCM

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Overview

Mission

We tell the University of South Florida’s story -- promoting our impact, building community, elevating our brand, sharing expertise and inspiring and empowering diverse audiences to be partners in USF’s journey.

The Office of University Communications and Marketing is responsible for:

Managing the USF brand
Managing licensing
Developing and implementing advertising campaigns
Producing university news stories, videos and slideshows
Producing USF Magazine
Promoting university news
Coordinating media relations
Managing crisis communications
Producing internal communications
Handling public records requests
Coordinating the university's social media strategy
Publishing major university publications
Developing web content
Implementing, maintaining, and supporting the university's enterprise-wide content management system (CMS), MyUSF and MyUSF Mobile (in collaboration with IT AWS)