Center for Marketing and Sales Innovation
Events
The Center for Marketing and Sales Innovation brings together students, faculty, employers, researchers, and industry leaders through conferences, competitions, and professional development events. Signature programs include the Affective(ly) Research Conference, Marketing Week, Super Bull, the AMA Regional Conference, Selling Stampede, and one of the largest intercollegiate sales competitions, Selling with the Bulls.
Event Portfolio
The center’s event portfolio includes research and industry conferences, such as the Affective(ly) Research Conference and AMA Regional Conference; sales competitions, including Selling with the Bulls, Selling Stampede, and Super Bull; and student and professional development programs, such as Marketing Week. Together, these events connect students, faculty, employers, researchers, and industry partners through competition, learning, networking, and collaboration.
Research Conference
Affective (ly) Research is an annual in-person conference where researchers in biometrics and emotional insights gather to share best practices, collaborate, and explore user behavior research.
Engagement
Engage with CMSI through commercial research, student recruitment, agency projects, professional training, and student skill development. Leverage faculty expertise, lab assets, student talent, research capabilities, and applied learning opportunities designed around real organizational needs.
