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Bill Lombardo shares his rule-bending successes at Conversation with a CEO
Lombardo, CEO of Monin Americas, touched on corporate lessons learned, advice to young managers, and traits that everyone needs to succeed.
April 30, 2026Business News, Events

Can generative AI elevate hospitality without eroding the human touch?
Hotels, restaurants and destinations are experimenting with generative AI, from automated marketing copy to personalized travel recommendations. But in an industry built on human connection, the stakes are high.

Industry pros love AI concierges, while hotel guests have reservations
Smart AI voice concierges are increasingly being deployed for routine tasks once held by hotel front desk staff.

Reviving legends: Hologram AI concertgoers value ethics over innovation
Hologram AI concert experiences may look futuristic, with their computer-generated 3D illusions of dead artists performing on stage.

USF graduate helps brew first university-branded beer - USF St. Petersburg
What began as visits to local breweries eventually led Brian Brown to help create the first USF-branded beer.
April 15, 2026Spotlights

USF Muma College of Business announces 25 Under 25 Award honorees
This year's class is made up of first-generation college students, dual-degree seekers with perfect 4.0 GPAs, multilingual immigrants with a heart for community service, and founders on their way to becoming tomorrow’s CEOs.
April 2, 2026Business News, Honors and Awards

Eddie Schmid named Muma 25 Under 25 Award honoree
He is pursuing dual degrees in the Vinik Sport and Entertainment Management program while serving as a scouting and recruiting assistant for USF Football and a teaching assistant at the Muma College of Business.
April 2, 2026Honors and Awards

The algorithm can't say welcome: Why hospitality still needs a human face - Hospitalitynet
Industry research shows 70% of hotels report guests still prefer human interaction for check-in and complex requests, despite AI efficiency gains.
March 30, 2026Research and Innovation

Food Network chef Jet Tila brings humor, humility and hospitality to USF
Known for his Thai-Asian fusion cuisine, the 51-year-old celebrity chef doled out career advice and dropped industry truths during an hour-long fireside chat at the Muma College of Business.
March 30, 2026Business News, Events

USF Future of Food Think Tank: One year in—growing a movement and converting projects into impact - USF Research
Sowing Strategic Stories is a new pilot project with Tingting Zhang and the Novel Approaches to Agriculture working group. The initiative pairs USF master’s business students with local farms and food system providers.
March 10, 2026Research and Innovation

Inside SoFlo Rodeo: The student section fueling USF men’s basketball’s American Conference championship season - USF News
Meet the students powering the energy inside the Yuengling Center as the Bulls head to the American Conference Championship as the No. 1 seed.
March 9, 2026Events

From busser to C-suite: Darden Restaurants president shares stories and advice at Conversation with a CEO
“Anywhere in our restaurants we can have our next CEO,” said Rick Cardenas, who was the featured guest at Tuesday’s Conversation with a CEO event.
March 3, 2026Business News, Events