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Why USF researchers say fake online reviews still fool consumers
The research investigates a key question: Are consumers naturally skeptical of online reviews or do they tend to believe them? The answer stems from what psychologists call a “truth bias.”
June 9, 2025Research and Innovation
USF awards funding for early stroke detection device, skin diagnostic tool and silicon atomic clock innovations
The University of South Florida Foundation and the USF Research Foundation have awarded Foundation Bull Ring Accelerator Grants to three early-stage start-ups affiliated with the Tampa Bay Technology Incubator.
June 9, 2025Research and Innovation
From classroom to command: USF student helping shape the future of national security
For May Birch, national security isn’t just a field of study—it’s a calling rooted in family, shaped by mentors and propelled by student leadership.
June 9, 2025Student Success
USF wins prestigious gold Telly Award for Be Bold campaign
The 30-second commercial – part of the university’s brand campaign that aired on television, streaming and digital platforms – showcases USF students and faculty who represent the heart of USF.
June 6, 2025University News
How social media is shifting the spread of hurricane information
It wasn’t long ago that people relied on news broadcasts for hurricane updates. Today, they can easily swipe through social media platforms for the latest information. A USF expert and local influencers weigh in on how that’s reshaping public safety and what you should watch out for this hurricane season.
June 5, 2025Research and Innovation
Michael Kelly accepts athletic director role at United States Naval Academy, concluding transformative tenure at USF
Since Kelly joined USF in 2018, USF Athletics expanded to 21 varsity sports and captured 21 American Athletic Conference team championships, including firsts in men's and women's basketball, baseball, softball, volleyball and men's track and field.
June 4, 2025USF Athletics
USF researcher recording oral histories of those impacted by 2024 hurricane season
The Hurricane Histories project will feature the experiences of those impacted across Tampa Bay, helping preserve their stories of loss, transformation and hope.
June 3, 2025Research and Innovation
Will Weatherford and Mike Griffin reelected to USF Board of Trustees leadership roles
The University of South Florida Board of Trustees will continue to be led by Will Weatherford and Mike Griffin after their reelection as chair and vice chair during today’s board meeting. Weatherford and Griffin, who have served as chair and vice chair since 2021, were each selected for an additional two-year term.
June 3, 2025University News
USF Athletics announces 2025 Hall of Fame Class
The five-member class includes two head coaches and three standout student-athletes and marks the 11th Hall of Fame class in program history, bringing the total to 43 individual inductees and one team.
June 2, 2025USF Athletics
From orange groves to alma mater: USF and Temple Terrace's shared history
Temple Terrace turned 100 years old on May 28. As USF approaches its 70th anniversary, the two neighbors are more connected than ever, with shared projects, planning efforts and a vision for what the future holds.
May 28, 2025Community Partnerships
Students selected for national program to strengthen USF’s military-connected community
Four USF students earned spots in a national program where they’ll learn to lead campus initiatives that address issues impacting student veterans and the military-connected community, from mental health to career development.
May 23, 2025Student Success
New funding from Florida Department of Health fuels transformative research for anti-cancer telemedicine program
The multidisciplinary team from USF developed a platform that addresses critical gaps in cancer care – improving medication adherence, enhancing patient education and supporting symptom management.
May 21, 2025Research and Innovation, USF Health